Minor Infringement
Minor Threat’s Ian MacKaye Outraged By Nike’s Major Threat Skate Tour
“What the hell were they thinking?” MacKaye, on tour with his current band the Evens, wrote in an e-mail to MTV News. “To set the record straight Nike never contacted Dischord, nor Minor Threat, to obtain permission to use this imagery, nor was any permission granted. Simply put, Nike stole it and we’re not happy about it. We are not yet sure what actions, if any, we can take to stop this campaign.”
One of the most blatent examples of corporations co-opting cool in order to sell their shitty products. Read No Logo if you’re intersted in finding out more about this phenomenon. Via SvN.
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4 Replies to “Minor Infringement”
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Major Threat is right … Major threat to Ian’s cool non corporate attitude.
No shit.
oh man, the very next day Nike pulls the ad and apologizes to Minor Threat and Dischord.
Actually, thats cool. Thats what they should do BUT its not what I expected. I also feel Ian had no right to bitch about it really, in todays “design” climate.