It's called 'search'
TwoThingsAtOnce:
Besides driving out the Mom and Pop local video stores, here’s another reason not to do business with Blockbuster: “I emailed Blockbuster regarding the rewinding of DVDs, they told me that “Most DVD players have a “Rewind” button on it, what it does is spins the DVD the opposite direction from the direction the DVD spins during the play mode, so by spinning the DVD the opposite direction rewinds the DVD, it’s similar to the rewind feature on a VCR.” Frickin’ hilarious!
Yeah. When you want to search backwards, that’s what it does. Same idea as rewind. Why is that so funny?
Now, in the original context:“I asked the manager of my local Blockbuster why that label would be on DVD cases, he told me, “DVDs can be rewinded like VHSes, so please rewind it, if we get a message from the central headquarters of Blockbuster stating otherwise, we will keep those labels on the DVD cases”, the comment makes sense because rewinding a DVD before return is ridiculous. But in the post quoted at top, it sounds like Blockbuster is simply describing the ‘search’ feature, when in fact the poster was commenting on a ‘Be kind – rewind’ sticker on DVD cases. Another example of weblogs turning into an elaborate game of telephone.
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some of blockbuster employees who double as posters on MeFi explained that those stickers are the magnetic security tags. apparently they do have normal, nonbloodystupid ones for dvds, but they’ll run out and go with what they got.not defending blockbuster, of course, just adding the info i know. the comments from the “higher ups” at blockbuster are inexcusable. someone should bring attack of the clones on an ipod to a store and be told how to rewind it.